When an article marketing copy has been effective, it would really show and reflect on the revenue and sales. Through the years, many companies and marketing firms can attest that this marketing strategy is really working. There are numerous companies that can attest that article marketing is really effective in bringing about higher sales and revenues. Television is providing reach and emotion, while online videos fulfill reach, emotion and another effectiveness factor: metrics. Modern forms of Internet-based video advertising, like viral video distribution, long-form video, streaming, embedded and desktop push, are somehow replacing 30-second TV spots. These activities in turn will help increase your conversion rates. Tips To further hone you on the great power of preselling, here are some tips on how to effectively pre-sell products as an affiliate. Write a PRODUCT REVIEW. The review would include details about the product, your own thoughts about it (which includes, of course, your personal recommendations), who it is ideal for, and details on where to get it. This is not actually a must, but this strategy is highly recommended if you really aim to make your article marketing copy really impressive and effective. To do so, you could opt to tell a simple narrative story or an anecdote that would eventually lead to the introduction of the product being advertised. Powerful Preselling Tips As most successful marketers would declare, affiliate marketing is the first step in the launch of an incredible online business. However, one of the laws of affiliate marketing that cannot be broken is that of preselling. Preselling is basically conditioning your website visitors to be ready to click to the merchant site and buy their product (and earn you your commission. If you are an affiliate for an army of health product advertisers, your site needs to focus on health and fitness, proper diet, exercise and other health-associated themes. Make sure your site is interesting and is properly matched. In your visitor s shoes Putting yourself in your visitor s shoes will make you an impartial critic to your own site.