The Internet is a wide venue for information and entertainment. It is estimated that almost half of the overall content that readers and online users utilize in the online media is in the form of articles. Do promotional articles for your site. You could write about a certain topic or problem and then advise readers to know more solutions in your Website. You might tell some short funny anecdotes about your family of snorers, or something, and ease up to the day you chanced on this anti-snoring herbal concoction. End up relating how it ended your lifelong noisy trouble with your nose and throat. One topic only Stick with just one keyword or topic. With people trying hard to ensure the highest ranking possible, the tendency is to pepper the site with keywords that the whole content sounds like a robot with no personality, except being mechanical and repetitive. The 3 Major Preselling Ingredients In a nutshell, preselling is the art of leading a website visitor to a merchant site or product sales page. Added to this, of course, would be that to lead the visitors to where you intend them is the real art. Since the early days of affiliate marketing, the industry had taken tremendous leaps to what it is today. One of the most radical ideas is that in online business, preselling is just as important, if not more so, than the business of actual selling. Just a few years back, online businesses used to do their own necessary work and all other related things in their own sites. The reasoning was that there was no better place to presell their site than on their site itself. You may have direct links from the blog to your site. Participate in social directories. Many online users rely heavily on directories. Face it. The Internet contains millions of different Websites. Thus, many people check out directories when finding for specific information, products and services. You can take advantage of the available and existing social directories. This does not happen if you send your visitors directly to your affiliate sales page. Customization With your preselling page, you can do different things altogether. You can customize it any which way you want. You cannot do it with an affiliate page simply because you are not directly hosting it. You can get your visitors to interact with you in so many ways if you customize your page.