Goal Setting Theory: What Does It Mean To An Ordinary Person? In the 1950's, the study of goal setting theory was not a highly regarded pursuit. In fact, the whole array of motivation theory, the forerunner of goal setting theory, is not accepted as a legitimate field of study or discipline. But today, goal setting theory is not only an accepted science, but also a persistent reality of American everyday life. Even if the effort is raised 100 times, 1,000 times or 1 million times, if the they are really unachievable, nothing will do to make the athletes realize them. Short term goals are far better motivation tools than long term, but they can be used to eventually lead to longer-term goals and targets. Goals should reflect priorities. Life goals are commonly referred to as goals that help one person choose what path to take or help one define what he really wants to achieve in his life time. That sets life goals from the common and simple short-term goals you set everyday in your life. Simple and short-term goals can be achieved in a matter of hours or even minutes. These conflicting interests can be beneficial in many cases. With your constant interaction with other people, you may come across with ideas that haven t entered your realization earlier. The performance of these people, moreover, can be very beneficial to you. Their experiences might shed some light on things that continue to baffle you in the first place. Do say: My company will capture this particular market by the middle of next year , and not: This particular market will be captured by my company by the middle of next year . Breathe action into your words to give life to your business goal. 5. Come up with smaller goals to complement your biggest one. When setting a fitness goal program, you should carefully set a time frame, or the period you intend or expect to see the significant changes or desired outcome of your effort. Doing so would certainly be like doing the activities in an organized manner. By so doing, you are setting a gauge or a measurement scheme to monitor your progress and development in carrying out the task.